All UX / Product work
Independent concept
Product appeal, at first glance.
An expressive product landing page with a clear path to discovery.

Overview
A landing page concept exploring how a functional beverage brand can communicate product appeal and health-benefit messaging within the first viewport.
The challenge
Balance expressive visuals with structured navigation, product information and clear calls to action.
My approach
- Develop a strong hero composition and visual hierarchy.
- Structure product presentation and call-to-action placement.
- Introduce a lightweight entry point into product discovery and shopping.
Outcome
A visually led landing page concept designed for quick product understanding. Conversion impact has not been measured.
Tools & methods
Interactive concept
Prototype walkthrough.
Next project
Clarity in complex machines.
Syntegon
